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May 4, 2020
Bringing a Filmmaker’s Eye to Video Marketing
As a filmmaker working in advertising, I see a lot of briefs...
January 27, 2020
What Can Marketers Learn from Everyday Storytelling?
Even the story of storytelling in the marketing world has evolved, transforming...
September 3, 2019
4 Tips for Creating Cost-effective Content [INFOGRAPHIC]
Let’s face it – content creation is hard. There are many reasons...
May 7, 2019
5 Tips for Using Email to Keep Customers Coming Back
You’ve probably heard the saying – it’s cheaper to retain existing customers...
January 23, 2018
6 Tips to Refresh Your PR Strategy
Take a look at the world around us. The hyperactive news cycle...
January 9, 2018
6 Tips for Making your Live Videos Live Longer
If content is king, then video is its crown jewel. On Facebook...
December 12, 2017
Marketing to the LOHAS Food and Beverage Consumer: A Strategic Guide
Gone are the days of legacy brands commanding the market – relying...
August 8, 2017
Are You Killing Your Instagram Engagement?
Picture this: you open the app that your company uses to pre-schedule...
February 14, 2017
5 Steps to Build a Strategic Content Marketing Plan
Most marketers today agree that content is an important part of any...
November 29, 2016
Holiday Gift Guide Best Practices: 8 Tips for Success
Thanksgiving has come and gone which means the holidays are officially here...