November 9, 2021
Is The Press Release Going Away?
Every day, hundreds of press releases are sent to news outlets around...
Public Relations
April 20, 2021
Why Your Company’s E-Newsletter is a Great PR Tool
Sometimes the best public relations tool is right under your nose… We’ve...
July 14, 2020
The Importance of Having a Crisis Communications Plan
When a company is doing well, it’s hard to think that a...
March 5, 2020
Is My News Actually Newsworthy?
We live in a time where the news cycle is constant and...
December 10, 2019
How Public Relations Differs from Social Media Marketing
In a world of fluid and constant information sharing, the line between...
June 7, 2019
Is Influencer Marketing Right for You?
Influencer Marketing is having a moment. It seems like everyone involved in...
April 22, 2019
Three Ways to Do Consumer Research Without Breaking the Budget
Whether you’re creating a new product, a new brand, or simply launching...
January 28, 2019
How to Find the Right Influencers for Your Marketing Campaign
Let’s say you’re remodeling your bathroom and you need a contractor. You’ve...
December 11, 2018
Co-Branded Partnerships: 5 Tips for Making the Most of your Investment
Looking to build some buzz around your brand? Co-branding is a mutually...
November 12, 2018
Influencer Marketing: Why Bigger Isn’t Always Better
One thing is certain, we are living in the era of influencers....
