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Our Work – Ethos Marketing and Design
Diverse Areas of Expertise: One Core Truth
Ethos Marketing and Design is proud to work in a variety of fields. The one constant is our desire to partner with high integrity organizations who have a "core truth" behind their brand.
Consumer Products (Natural & Specialty Focus)
Pure organic maple to Old World pizza crust to fair trade coffee — they’re all-natural and specialty products that need brands reflecting more than just their ingredients. We help client partners build brands that express the passion, mission and stories behind the products. For many, that means how they do what they do, and why.
Social Marketing
Social marketing has the power to change attitudes, perceptions and behaviors. We work with our social marketing client partners to add a well-crafted brand to the equation. After all, a brand is a promise. And we feel very strongly about the promises we make.
Nonprofit
We believe in the power of nonprofit organizations and giving back to the community. And because nonprofits often have membership and budget constraints, it’s all the more critical to build a solid brand and stretch marketing dollars through strategic and proactive marketing. Otherwise, their important missions go unfulfilled.
Health Care
Today, the health care marketplace is as complicated as it is competitive. For those consumers who are fortunate enough to choose their own care, it’s confusing. And for those who don’t have a say or don’t have access to health care at all, it’s overwhelming if not tragic. We collaborate with our health care client partners—administrators, doctors, and other providers—to break through the marketplace clutter and build “healthy” brands.
Community Banking
Many times, community banks have it tough against their corporate counterparts. In playing David to their Goliath, they must distinguish themselves and focus on what they do best. And they need to think and act very creatively and resourcefully to build their brand.
Tourism
More than conveying a pretty postcard picture, a tourism and hospitality “product” must convey a brand promise. That brand transports you to the destination, wherever you are.
Service Industry
Customer service is not dead! We work with several service oriented companies who take their service status seriously and have their own unique customer offerings. Their core truths are just as much the fixings for building brands.
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