An Even Better Brand for Ever Better Eating

When Ever Better Eating came to Ethos, they were a small gourmet pizza crust company with products in a few high volume Hannaford supermarkets. That was pretty good. But the owners wanted to be in a LOT of Hannaford supermarkets, as well as grocery and club stores nationally.

After researching the market (and a few pizza parties), Ethos rebranded Ever Better Eating to Rustic Crust, a name that leveraged their all natural, old world quality and artisan promise. Within months Rustic Crust was voted one of the top 5 most innovative brands, and is now the #1 natural pizza crust in the US.